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Colleges and universities start in T-minus 9 days, which means it’s time to update your wardrobe and most importantly, plan your first day outfit. Lucky for you, Generation has sorted it out for you by introducing its ‘Back to College’ collection which is easy to wear and style. The campaign features two ceramic students, who are ready to brace the creative challenges in their college studio, donning Generation’s versatile range of edgy and vibrant pieces.

Depending on your respective field, the range offers something for everyone; be it sober and sophisticated type, vivacious and high-spirited sort or those who love something eccentric. So what’s the first thing that comes to mind when you think about first day back to your campus? Well… we believe it is the perfect opportunity to show your style. Take notes from Generation to get back into the academic spirit. Make bullet points and we are sure this hand-crafted assortment will check all of them in terms of aesthetics and comfort.

Here are few highlight pieces that we think are must-haves in your wardrobe for the new term…


Chill in Tie & Dye



The collection features tops and tunics rendered in bold colors with tie and dye technique. In case you don’t know tie-dye is like a solid black and white combo; it goes with anything in your closet and gives a very chic vibe. Much like these students in the campaign, if you studying arts and crafts or perhaps designing, wear these multi-colored designs accentuated with Parsi embroidery over skirts, shalwars or jeans for the ultimate cool-girl look.


Stripe it right



For a more chic look, there are a few off-beat options with solid-colored checks and stripes. Embroidered animals, birds, floral motifs in pixilated cross-stitch and mirror work embellish the sleek cuts. These pieces are appropriate for students as they are versatile. With assignments, classes and get-togethers, students have to fit a lot of things in their hectic schedules. They don’t get a chance to change clothes and make appearance. Students can transition from day wear to evening or party look in these ensembles.  All you need are few styling additions like ethnic jewellery or dupatta, belts and khussas or sneakers.

Read: Generation’s Eid ul Azha Collection makes women shine like Jagg Magg Taaray


Generation has some eye-catching striped numbers


Statement desi looks



You college wardrobe doesn’t necessarily have to be simple. Add a touch of desi glam with angarkhas, ghararas for special events. These pieces are accentuated with golden striped fabrics combined with chintz prints. The colorful work over the jacquard fabric and dori details stand out in the co-ords set. Dupattas take inspiration from Madrasi checks.



The collection is a fusion of chic looks with undertones of creativity so students can stand out on campus. These are timeless styles that are worth investing in. Good news for students is the Generation also offers its FLO line for young fashionistas who want to make a statement and it has Size 6 (XXS) in the range to cater to all body types.


Fashion galore for students



What makes it an ideal time to shop is Generation’s grand discount offer for students. The label is also offering a 15% off from 21st August till 8th September only to female students, upon showing valid college ID in stores.


Terms & conditions of the discount offer


So girls, visit Generation stores nationwide and don’t forget to bring your university/college card along with your CNIC to avail these amazing discounts. You can browse through the complete ‘Back to College’ collection online and choose the best pieces before you head back to study!